Lounge Lizard

In short

Lounge Lizard opened in New York in 1998 and is woman- and family-owned, with offices that now run from Long Island and Washington, D.C. to Nashville, Miami and Austin. Strategy, UX, custom WordPress and ecommerce builds, SEO and paid marketing sit in one shop. Its freight clients, NFI, Roadrunner Freight and Werner Enterprises among them, put it at #3 on our logistics ranking.

The case studies are mostly B2B firms with a lot to show and a sales team waiting for inquiries. For E4H Architecture it ran brand workshops with the firm's leadership before designing anything. Ernest Maier, a building-materials supplier founded in 1926, got material calculators that help contractors order the right quantities, and RSC Architects got a project library filterable by sector, service and building type that staff can update without a developer.

Freight, construction and other B2B companies that want positioning, a rebuilt site and ongoing search marketing from the same people are the natural fit, especially if their current site undersells a long track record. Software companies looking for someone to design the product itself, its screens, flows and app UX, should look at a product studio instead.