Red Antler
Brand studio in Brooklyn known for launching direct-to-consumer and new-category brands.
Why choose Red Antler?
Trusted by Casper, Burrow, Hims and other leading companies.
In short
Red Antler has worked in New York since 2007 and developed a process for companies bringing a new category to market. Strategy, naming, identity, packaging and web are handled together, and it ranks third on our startup and ecommerce lists.
The brands it launched show the method: the Casper launch, and identities for Burrow and Hims, all consumer companies entering categories that had looked the same for years. The studio is strongest in the window just before and after launch, when a brand’s first impression matters most.
Founders launching a consumer, DTC or wellness brand into a new category are the natural fit. Mature companies with established brands are a less natural one, and product design for complex software is outside the offer.
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FAQ
Where is Red Antler based?
Red Antler is based in New York, NY.
What services does Red Antler offer?
Red Antler offers Branding, Naming, Web.
Who has Red Antler worked with?
Clients include Casper, Burrow, Hims.
Who is Red Antler best for?
Founders launching a consumer brand into a new category.