Blue Atlas

In short

Blue Atlas opened in Houston in 2011, started by Nate Stockard, and now has offices in Texas, Tennessee and Florida. It builds custom WordPress sites for industrial manufacturers, energy companies, public agencies, colleges and financial institutions, then runs the SEO, paid search, LinkedIn and trade-show marketing around them. Its sharpest specialism is accessibility: WCAG 2.1 AA is built into its component library, and it does manual remediation with no overlay widgets. It ranks #5 on our Houston list.

The case studies are mostly about B2B and civic marketing, not showpiece design. Blue Atlas rebranded and relaunched Energyfest after a ten-year break, with a new identity, website and social campaign, and runs communications for the Energy Corridor District, including its annual tree lighting. For TerraFlow Energy it produced both a new site and trade-show branding, and for InduMar Products it standardised a global library of project case studies.

Industrial firms, special districts, public universities and other institutions that need a dependable site their own staff can run, and that has to pass an accessibility review, are where Blue Atlas fits best. It is also practical for companies that want marketing and the website in one contract. Brands looking for a deep brand strategy or a distinctive identity programme should work with a branding studio.