Barrel
Ecommerce agency in New York designing and building Shopify stores for consumer brands.
Why choose Barrel?
Trusted by McCormick, Dr. Jart+, Instant Pot and other leading companies.
In short
Barrel has designed and built Shopify stores for consumer and DTC brands in New York since 2006, and it ranks second on our ecommerce list.
Its rebuild of the Bobo’s Shopify Plus site was aimed at conversion and customer retention, which is typical of how the studio frames ecommerce: as a commercial problem first. For McCormick it built one Shopify ecosystem that unifies more than ten brands for both DTC and B2B; it launched Dr. Jart+’s first US ecommerce site and refreshed Instant Pot’s site to support retail growth.
DTC brands building or rebuilding a Shopify store will find a team that knows the platform’s limits. Enterprise product UX is outside its focus.
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FAQ
Where is Barrel based?
Barrel is based in New York, NY.
What services does Barrel offer?
Barrel offers Web Design, Ecommerce.
Who has Barrel worked with?
Clients include McCormick, Dr. Jart+, Instant Pot, Once Upon a Farm.
Who is Barrel best for?
DTC brands building or rebuilding a Shopify store.


